- Professor Seo Kyoung‑duk analysed tips from overseas fans and flagged Temu listings for the 'SWIM' single.
- The counterfeit ads reportedly included platform‑served targeted ads, increasing visibility.
- Genuine physical copies are said to be sold only through official channels like Weverse Shop.
- Past incidents (e.g., unauthorized concert merchandise in March) are cited as a recurring problem.
- Counterfeit distribution channels can damage brand value and reduce legitimate sales.
- Observers called for stricter enforcement by global marketplaces.
- Seo criticised the practice and urged sellers to stop unauthorized distribution.
- Commentators recommended cooperation on copyright protection and platform self‑regulation.
- No official agency statement from HYBE/BigHit or Temu is cited in the report.
Useful?